Question

Why do large corporations want to become more like small businesses?

Answer 1

Small businesses are more nimble than larger businesses, and are better able to adapt as market conditions change. Because a small business is closer to its customers, it is in a better position to hear feedback and observe changing preferences.

Answer 2

Many large corporations want to become more like small businesses because they want to make their firm more flexible, resourceful, innovative, and competitive. ... For businesses based off the internet, they are able to adapt to market changes quickly.