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Technological innovation can support a ________ strategy, in which an advantage comes from having a unique good or service for which customers are willing to pay a premium price.

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User AlonS
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1 Answer

11 votes

Answer:

The answer is differentiation

Step-by-step explanation:

Technological innovation can support a differentiation strategy, in which an advantage comes from having a unique good or service for which customers are willing to pay a premium price.

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User Dennis Alexander
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