Question

magine that a president decides to promote a new program by directly appealing to the American people for support through the use of television media. He even decides to bypass bargaining with Congress. According to political scientist Samuel Kernell, this is referred to as

Answer 1

The answer you're seeking, from my knowledge, is known as "Going Public."

Step-by-step explanation:

Presidents are uniquely positioned to promote themselves and their polices directly to the public. Using sympathetic crowds as a backdrop, a president can rally public opinion to his side, along the way delivering a subtle yet unmistakable message to his intended audience in Congress. Samuel Kernell shows how "going public" remains a potent weapon in the president’s arsenal, both for advancing his own agenda and blocking initiatives from his political adversaries in Congress.