Question

The part of the Tacori jewelry creative brief that specifies that communications will support a specific product's goal of becoming 50 percent of Tacori's business by establishing it as a more accessible, fashion jewelry line would appear in the _________________ section of the creative brief.

a. communication objectives
b. problem or issue
c. target audience
d. creative strategy statement

Answer 1

Answer is A. communication objectives.

Refer below.

Step-by-step explanation:

Communication Objectives are - as the name recommends – the way toward setting focuses for communication. They portray the objective that you need to reach with your arranged activities. By detailing this ahead of time, it can at last be assessed whether the ideal objective is reached.

Answer 2

A. communication objectives

Step-by-step explanation:

Communication objectives are intended goals of an advertising or promotional program. They are used for messages and programs of communication. Communication objective refers to the goal of promotional campaign or advertising. It is the process of setting target for communication.

A creative brief is a short, yet detailed summary of your company's background and the campaign goals you aim to achieve. In this situation, tacori jewelry aim of becoming 50 % of tacori business will be placed in the communications objective section of the creative brief.