Question

Consider the following description of measurement validity from Ballard and Seibold (2000): "The items were examined for validity by colleagues familiar with the constructs, including professors of group, organizational, and intercultural communication at two universities" (p. 229). What kind of validity is being addressed in this description?

Answer 1

Content validity.

Step-by-step explanation:

Content validity refers to the degree with which the items of an instrument are representative of the content and behaviors specified by the theoretical concept being measured.