______ is the process of developing and maintaining a crucial fit between the organization's goals and capabilities and its changing marketing opportunities.

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asked Nov 13, 2021 226k views

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Rockettc · Answer 1 · 2021-11-17T06:20:46+0000

Answer:

Step-by-step explanation:

Strategic planning

It is about goals and objectives setting, analyzing internal and external business factors, product planning, implementation, and tracking your progress.

______ is the process of developing and maintaining a crucial fit between the organization's goals and capabilities and its changing marketing opportunities.

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