Question

10 Due to Covid-19, offline schooling was stopped for almost one and a half year. This affected the business of chalk and duster manufacturers negatively whereas the business of laptops and internet service providers enjoyed high demand for their products. Which of the following environment is discussed here: a) Internal environment c)Controllable environment b) Micro environment d) Macro environment. ​

Answer 1

The environment discussed here is the Macro environment.

The macro environment refers to the broader societal and economic factors that can impact a business, such as economic conditions, technological advancements, cultural and demographic trends, and government regulations. The COVID-19 pandemic is a significant macro-environmental factor that has affected the education industry, leading to a shift in the way education is delivered and consumed. This shift has resulted in a change in demand for certain products, such as chalk and dusters versus laptops and internet service providers.