Final answer:
Market competition is the battle among businesses vying for consumer acceptance, intensified by advances in technology and globalization, extending retail battles and encouraging global business-to-business interactions.
Step-by-step explanation:
The battle among businesses vying for consumer acceptance is known as competitive spirit or market competition. This competition has been intensified over recent decades due to dramatic shifts in technology and globalization. The advancement in communications technologies, including the internet, allows consumers to purchase goods from any part of the world, thereby heightening the competition among local retailers. Similarly, the rise of business-to-business websites has globalized markets for business supplies, allowing for global buyer and supplier connections.