Question

When the pressures for cost reductions are high and pressures for local responsiveness are low, is considered to be an appropriate strategy.

a) international strategy
b) localization strategy
c) global stanardization strategy
d) transnational strategy

Answer 1

The appropriate strategy when pressures for cost reductions are high and pressures for local responsiveness are low is global standardization strategy. The correct answer is option c).

Step-by-step explanation:

When the pressures for cost reductions are high and pressures for local responsiveness are low, the appropriate strategy is global standardization strategy. This strategy focuses on standardizing products, processes, and marketing across different countries to achieve economies of scale and cost reductions. It allows companies to maintain a consistent global image and take advantage of efficiencies gained through standardization.