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Organizational use of social networking sites for "social media marketing" is now very common. Which of the following is true about social networking at work?

A) It is primarily for personal use during work hours
B) Employees should avoid connecting with clients on social media
C) It can be a valuable tool for professional networking and branding
D) Social networking has no impact on workplace dynamics

1 Answer

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Final answer:

Social networking can be a powerful tool for professional networking and branding, offering a distinctive blend of personal and professional opportunities that are integral to the modern workforce.

Step-by-step explanation:

When considering the organizational use of social networking sites for social media marketing, it is indeed true that it can be a valuable tool for professional networking and branding (C). Rather than just being for personal use during work hours or having no impact, such platforms can greatly aid in establishing professional relationships, differentiating a personal or business brand, and can influence workplace dynamics significantly. These sites offer opportunities to demonstrate skills, connect with other professionals, and even gain access to jobs that might not be advertised through more traditional means. Services like LinkedIn are specifically designed to facilitate professional networking and job searching, ensuring that social networking is a critical element of the modern professional landscape.

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