Final answer:
Customer attributes allow customers to be categorized and help businesses identify and define their target audience. Option d.
Step-by-step explanation:
Customer attributes allow customers to be categorized option d. By categorizing customers based on certain attributes such as age, gender, and purchasing behavior, businesses can better understand and target their customer base. For example, a clothing retailer might categorize customers as male or female and use this information to tailor their marketing strategies accordingly. Customer attributes provide valuable insights that can help businesses effectively identify and define their target audience.