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Question 4(Multiple Choice Worth 3 points)

(03.03 MC)
You just saw an online ad that shows a group of friends buying the same brand of clothes. All around them a
What technique has the advertising company used to persuade you to buy the clothes?
O Bandwagon
O Snob appeal
Scientific evidence
Testimonials

1 Answer

6 votes

Final answer:

The advertising company has used the technique of Bandwagon to persuade you to buy the clothes.


Step-by-step explanation:

The advertising company has used the technique of Bandwagon to persuade you to buy the clothes. Bandwagon is a persuasive technique where the company shows a group of people doing or buying something in order to make the viewer feel like they should do it too to be part of the group.


Learn more about Advertising techniques

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