Question

If consumers start to believe they need a product, what is likely to happen?

Answer 1

the demand becomes less elastic.

if consumers start to believe they need a product, the demand becomes less elastic.

Answer 2

Consumers will purchase products when they believe they need the product. Frequent and consistent advertising is a common method used to convince consumers that products are necessary. Products such as plastic garbage can liners are not necessary though they are very convenient.