Answer:
C. external
Step-by-step explanation:
External influence is caused by factors that are beyond the control of a business. The external influences are not specific to a particular company but affect the entire industry or economy. Although a company has no control over external influences, it must understand that they (influences) have a great impact on business performance.
External influences may include political changes, legislation changes, economic conditions, government policies, technological advancements, and environmental changes.