asked 119k views
1 vote
​______ consists of arranging for a market offering to occupy a​ clear, distinctive, and desirable place relative to competing products in the minds of target consumers.

a. mass marketing
b. positioning
c. differentiation
d. market segmentation
e. market targeting

2 Answers

5 votes

Answer:

Explanation: Positioning.

answered
User Yogesh Kumar
by
8.1k points
3 votes
B. Positioning consists of arranging for a market offering to occupy a definite, distinctive, and desirable place relative to competing for products in the minds of target consumers.
answered
User Jonel
by
8.6k points
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