The answer is "Static Nature".
Alfred Habdank Skarbek Korzybski is the full name and he was a Polish-American free researcher who built up a field called general semantics, which he saw as both unmistakable from, and more incorporating than, the field of semantics. He contended that human information of the world is restricted both by the human sensory system and the dialects people have created, and therefore nobody can have direct access to reality, given that the most we can know is what is sifted through the cerebrum's reactions to reality.