asked 141k views
16 votes
nkedIn targets a specific demographic: working professionals. They tend to be older and better educated. Why might advertisers be more interested in this group over others

asked
User Linclark
by
7.9k points

1 Answer

9 votes

Answer: Recognition from the class of persons that patronize their product

Step-by-step explanation:

Linkedln is a site that attracts professionals from different field of study who network amongst themselves, educate each other, share information and jobs for the benefit of others in the same field.

Advertisers might be interested in this group because their target audience are mostly found there. A large mass of individuals use social media now and when many of these professionals want information or persons who can take up roles in openings in their firms they come to linkedln

answered
User YABADABADOU
by
7.3k points
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