Question

A local television station plans to drop four Friday evening programs at the end of the sea-

son. Steve Botuchis, the station manager, developed a list of six potential replacement pro-
grams. Estimates of the advertising revenue (in dollars) that can be expected for each of
the new programs in the four vacated time slots are as follows. Mr. Botuchis asked you
?nd the assignment of programs to time slots that will maximize total advertising revenue.

Answer 1

Grams. Is the answer I would presume

Answer 2

5:00-5:30 5:30-6:00 7:00-7:30 8:00-8:30

Home Imp. 5000 3000 6000 4000

World News 7500 8000 7000 5500

NASCAR Live 8500 5000 6500 8000

Wall Street T. 7000 6000 6500 5000

Hollywood Brie. 7000 8000 3000 6000

Ramundo & Son 6000 4000 4500 7000

Answer:

The total maximum advertising revenue = $8,500 + $8,000 + $7,000 + $7,000 = $30,500

NASCAR Live 5:00-5:30

Hollywood Briefing 5:30-6:00

World News 7:00-7:30

Ramundo & Son 8:00-8:30

Step-by-step explanation:

5:00-5:30: The show that generates the most advertising revenue is NASCAR Live ($8,500).

5:30-6:00: Word News and Hollywood Briefings both generate $8,000 in revenue, but Hollywood Briefings revenues drop dramatically in the other schedules.

7:00-7:30: Revenues generated by World News were higher at another schedule, but they fall by only $1,000 to $7,000.

8:00-8:30: Ramundo & Son are the kings of the evening show.