Question

A company is most likely to fail to achieve a marketing objective if there are changes in the environment ______. a. before the objective is specified and after the strategy is debated b. after the objective is specified and before the strategy is implemented c. before the objective is specified and the strategy is implemented d. after the objective is specified and the strategy is implemented.

Answer 1

c

Step-by-step explanation:

c. before the objective is specified and the strategy is implemented

Answer 2

c. before the objective is specified and the strategy is implemented

Step-by-step explanation:

A different enviromennt leads to differnt marketinng estrategies

When setting the objectives and procedures the firm had one type of enviroment in ind. Because, when the objective was set for the marketing panification the enviroment was different from the outstanding while implementing; the plan can fail. As the enviroment changes mid-way during the marketing plan the department had no change to see or adjust to improve the estrategy.