Question

A _________ advantage is an advantage a firm has over its competitors by making a product more attractive by offering unique qualities in the form of features, reliability, and convenience that distinguishes it from competing products.

Answer 1

Answer: Differentiation advantage

Step-by-step explanation:

Differentiation advantage is when an organization supplies better commodities and services than its competitors. In Michael Porter's differentiation advantage is referred to as an advantage an organization has over others by providing a commodity that is much more attractive by applying different qualities in form of features, convenience and reliability.