Question

Which report and metric should you analyze to see how often your client's ads are showing above search results in comparison with other advertisers?

a. Ad group data that you customize with the Report Editor
b. Ad average position metric from the paid & organic report
c. Top of page rate metric from the Auction insights report
d. Average position metric from the Auction Insights report

Answer 1

The correct answer is c) Top of page rate metric from the Auction insights report

Step-by-step explanation:

The Auction insights report lets compare the performance with other competitors. This allows to make strategic decisions about bidding and budgeting.