In relation to potato chips, consumers respond better to advertisements that describe them as being 75 percent fat free than having 25 percent of fat. This illustrates the concept of __________. A. flip-flopping

In relation to potato chips, consumers respond better to advertisements that describe them as being 75 percent fat free than having 25 percent of fat. This illustrates the concept of __________.

A.
flip-flopping
B.
loss aversion
C.
framing
D.
risky decision making

The answer is C. framing

2 Answers

In relation to potato chips, consumers respond better to advertisements that describe them as being 75 percent fat free than having 25 percent of fat. This illustrates the conce…

Please log in or register to add a comment.

Please log in or register to answer this question.

2 Answers

Please log in or register to add a comment.

Please log in or register to add a comment.

Related questions

Categories

Other Questions