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The effect of a decision that could be positive or negative, what is this decision called?

1 Answer

1 vote

Answer:

Framing Effect

Step-by-step explanation:

The framing effect is a cognitive bias where people decide on options based on whether the options are presented with positive or negative connotations; e.g. as a loss or as a gain. People tend to avoid risk when a positive frame is presented but seek risks when a negative frame is presented.

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