Answer: $1
Step-by-step explanation:
From the question, we are informed that at her current level of consumption, Jess gets half as much marginal utility from an additional bagel as from an additional muffin.
Since we have been informed that the price of muffin is $2 each, then Jess is maximizing her utility if the price of a bagel is:
= $2/2
= $1
It should be noted that utility simply means satisfaction that is gotten when one uses a particular product or service.