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Ross was appointed CEO of an auto parts manufacturer about six months ago. Almost immediately, he recognized a competitive advantage the company could develop, but many lower-level managers from numerous departments have pushed back on his recommendations. What challenge is Ross facing

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Answer:

Organizational inertia

Step-by-step explanation:

This phenomenon occurs when an organization which has the ability or capacity to progress, improve and outperform is not doing so, but instead remains in in current status.

In other words, it is an organization that is resistant to change. In this example, we noticed that Ross the newly appointed CEO recognized a competitive advantage the company could develop, but many lower-level managers from numerous departments pushed back or resisted his recommendation for a change.

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User Renat Gatin
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