Question

Capitalizing on the customer's complaints about the previous detergents she has used, Sheila, a salesperson, explains to the customer why her company's detergent Swish is better and how it can be a one-stop solution for everyday washing In which of the following steps of the selling process is Sheila?

A) follow-up
B) handling objections
C) preapproach
D) presentation
E) prospecting

Answer 1

The correct answer is letter "D": presentation.

Step-by-step explanation:

The selling steps is the process by which consumers are engaged in the purchase of a good or service influenced by a seller. Those steps are prospecting and qualifying, preparation, approach, presentation, overcoming objections, closing the sale, and following up.

In the presentation phase, consumers are given the information about the product portrayed highlighting its benefits over competitors. Sellers have the mission to attract consumers' attention by creating in consumers the need for purchasing the products.