Question

In relation to the practices for dealing with customers, _____ is the next step after people in the organization have gathered information about customer needs.

Answer 1

The correct word for the blank space is: disseminate customer information.

Step-by-step explanation:

Customer information is vital for every entity in an attempt to find out what they are looking for so it can be provided to them in the form of a good or service. For such a purpose, the institution must collect customer information to determine what are their dissatisfiers, satisfiers, exciters, and delighters.

Once that data has been gathered, the information must be disseminated within the entity through different corresponding departments to finally translate that information to design, produce and deliver a product aligned to consumers' expectations.