Question

A company wants to use data from past promotional mailings to identify people who would likely respond favorably to future mailings. This company would most likely use:A. structured query language B. multidimensional data analysisC. neural networksD. expert systems

Answer 1

Answer: Data mining

Step-by-step explanation:

Data mining is seeking for valid, hidden and likely useful patterns in large data sets. It is about finding previously unknown relationships that exist amongst the data.

Data mining also known as knowledge discovery, information harvesting or knowledge extraction is a multi-disciplinary competence that uses statistics, machine learning, artificial intelligence and database technology. The information gotten from data mining are used for marketing, detection of fraud, and scientific discovery.