Question

Dunkin’ Donuts purchases the same coffee from the same supplier on a regular basis. It has established a contract and purchases the coffee in large quantities. This is an example of which aspect of business buying behavior?

Answer 1

Buying Situations

Step-by-step explanation:

Business buying behavior: It is the concept of buying business by understanding the need and requirement of business to make the best buy to earn profit. It is a process of buying goods and services, which are appropriate for the business.

Following are the buying process:

• Problem recognition.
• general need decriptions.
• Product Specification.
• Value Analysis.
• Supplier Search.
• Proposal Solicitation.
• Supplier selection.
• Order-routine specifications.
• Performance review.