asked 12.9k views
4 votes
While advertising campaigns can help create name recognition, brand knowledge, and perhaps even some brand preference, brands are not maintained by advertising but by ________.

1 Answer

2 votes

Answer:

Brand experience

Step-by-step explanation:

This is true, usually all of these things help but brands are mostly not maintained by advertising but by Brand experience. This term refers to the processes that a company undergoes in order to influence the customers feelings towards a product, and by doing so hope to turn brand awareness into brand loyalty.

answered
User Ryan Payne
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