Question

Swivel Inc., a manufacturer of consumer goods, markets its shampoo brand, Valerie, in several developing countries by making it available in single-use sachets. These sachets are sold through local shops in small towns and villages. In this scenario, Swivel is attempting to:__________.

1. Eliminating to existing business parteners.
2. Adapt its products for these markes.
3. Create diseconomies of sacle
4. Create market segmentation
5. Diversify its products offerings

Answer 1

2- Adapt its product for these markets.

Step-by-step explanation:

Because mostly villages of developing countries demands such products as they have low income and cannot afford to buy shampoo bottle every week, so sachets suits them and what Swivel has done is that, it has captured that market before anyone else does so. As it was an easy market to capture and a huge profit on the other hand.