Question

____________This group of consumers tends to buy more branded, higher-quality products. and to make shopping a family event, with children having a big say in the purchase decision. In general, they are very brand loyal, and they favor companies who show special interest in them.

Answer 1

Answer: A) Hispanic Americans

Step-by-step explanation:

HISPANIC people are brand loyal and love to shop with their families.

Indeed Hispanic mothers are three times less likely to shop alone and are very brand loyal.

Hispanic people also generally prefer to buy brands that they feel they have an emotional connection with usually from past experiences and are more likely to purchase brand name goods.