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A company advertises that its products are environmentally friendly in order to sell to climate-conscious consumers at a higher price. What is this practice called?

1 Answer

4 votes

Answer: Greenwashing

Step-by-step explanation:

Greenwashing is the process of giving out a false impression or misleading the public about how the product of a company are more environmentally friendly. Companies have used greenwashing in commercials and press releases emphasizing their pollution minimization efforts and clean energy but in reality, the firm may not have a genuine commitment to environmental friendliness. Companies that make such claims are embroiled in greenwashing.

For example, a company might claim that their goods are made from recycled materials and this may be false. This is greenwashing.

answered
User Jarrett Widman
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