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For a firm such as Nordstrom that has no manufacturing operations, value is added by developing expertise in the procurement of finished goods and by displaying them in its stores in a way that enhances sales. In the value chain, procurement activities become the primary activity. This begins with ________ and ends with ________.

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User Gertjan
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1 Answer

2 votes

Answer:

This begins with PARTNERING WITH VENDORS and ends with MARKETING AND SALES.

Step-by-step explanation:

Since Nordstrom has no manufacturing operations, its upstream operations include purchasing goods from its vendors, while its downstream activities involve marketing and selling those goods to its clients. As a retailer, it buys goods at a certain price and resells then at a higher price making a profit. So its main procurement activities start with its vendors and ends once it sells the goods to its clients.

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User Cjstehno
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