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If customers believe they have multiple service providers to choose from for a particular service, or if they can provide the service for themselves, their levels of adequate service are ________ those of customers who believe it is not possible to get better service elsewhere.

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User Kjprice
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1 Answer

4 votes

Answer:

HIGHER THAN

Step-by-step explanation:

When you have several competitors, your customers will demand much more product or service for their money. That also means that if they keep choosing your service or product, it really satisfies them and your services are really adequate for them. But, since what they consider adequate is really high, any decrease in your service's quality will make them seek the services of your competitors.

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User Greg Adamski
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