Answer: Perception
Step-by-step explanation:
Perception is a word used in psychology and cognitive sciences, it is the ability of an individual to organise, select and interpret Sensory information, it involves collecting data from the sense organs (touch, taste, vision, etc) before it goes to the brain where it is processed. Perception involves the ability to comprehend, be aware of and understand something.
Factors that affects perception includes
Attitudes
Motives
Interest
Moods
Expectations etc.
These factors are what determines perception and affects how someone makes choices, see things, comprehend situations, etc.