Question

When a business is more successful than its rivals at attracting customers and handling competition, it is said to have a(n) ______ advantage.

a. long-term
b. competitive
c. organizational
d. marketing

Answer 1

d. Marketing

Step-by-step explanation:

Marketing advantage is the edge a company has at attracting customers by having superior products, lower prices, innovative distribution, and effective promotion.

When businesses improve their marketing process it results in a strong brand, more loyalty, and resultant competitive advantage in the market.