asked 206k views
4 votes
When Angela checked out of her hotel, she completed a research form rating the hotel's service, food and accommodations. This is an example of what marketing core functions?

asked
User Micantox
by
7.2k points

1 Answer

4 votes

Answer:

marketing information management

Step-by-step explanation:

Marketing information management is one of the marketing functions which involves market monitoring, information collection analysis of the market information collected from the market place for management decision making.

The desire to achieve a more profitable marketing strategy may be made possible if an enterprise is able to monitor the existing market and collect relevant information and analyse such information to strategically position itself in the market place.

answered
User Gaurav Ahuja
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8.3k points
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