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A mode of business in which one party allows another to use its trademark as an essential asset is known as what

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5 votes

Answer:

Franchising.

Step-by-step explanation:

A franchise is a strategic business model in which a business operation model is made available for copying at another point of sale, upon authorization and payment of royalties to the franchisor.

When purchasing a franchise, the franchisee has the right to sell the brand's products and services, management and know-how, in addition to training and development techniques to adapt the quality and service parameters required by the franchise.

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