Question

Cami is the marketing manager for a regional furniture maker. She closely monitors the impact of each marketing campaign on overall sales. She routinely tries novel promotional offers to reach first-time customers. Which of the following skills does Cami exhibit?

Answer 1

experimentation

Step-by-step explanation:

Experimentation: The term experimentation is defined as a process of trying out or identifying new business strategies on a very small scale. A particular company generally tests a new product towards a narrow audience and these audiences are mostly consumers.

The process of experimentation tends to understand basic human behavior or mind.

In the question above, the statement signifies that Cami exhibits experimentation.