Answer:
Escalation of commitment-
Step-by-step explanation:
Escalation of commitment- it is related to human behavior for any course of action. It is related to that style of action in which after investing a lot of on resources but the resulted outcomes are negative nevertheless continue to the same course of action instead of taking some other alternative action.
The reason behind the continuing the same course of action in a repeated way is to prevent from being inconsistent. The input can be time, money, energy, etc.