Question

When a firm considers its overall objectives and considers the type of business it is in, it is engaged in which of the following steps of the marketing planning process?

Answer 1

Defining the mission is the marketing planning process

Step-by-step explanation:

The organization's mission statement deals with two main topics: the form of business a corporation is in, and its general goals. The first step towards the implementation of this marketing plan is to identify the project.

Five key steps for the creation of a marketing plan:

Step 1 : Define Your Business Goals.

Step 2 : Set goals & budgets for SWOT marketing.

Step 3 : Define the individuals you seek.

Step 4 : Create a plan for your execution.

Step 5 : Arrange and take action.