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When your ad appeals to the fears of a consumer, which advertising technique are you using?

When your ad appeals to the fears of a consumer, which advertising technique are you using?
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18 votes
When your ad appeals to the fears of a consumer, which advertising technique are you using?

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User Stanton
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1 Answer

9 votes
I believe it’s called Emotional Appeal
answered
User Carrabino
by
8.6k points
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