Answer:
situational influence
Step-by-step explanation:
Situational influences can be regarded as temporary conditions which has an
effect on the behavior of the buyers towards your products. These holds in case whereby the buyer actually purchase the product, do not buy the product or even purchase additional products. These conditions are influenced by factors like time factors,
factors as well as social factors and
reason why the buyer make purchase and his/her mood.
It should be noted that situational influence is the combination of factors particular to a time and place that do not follow from a knowledge of the stable attributes of a consumer and a stimulus and that have an effect on current consumer behavior.