Question

Can someone help me please i have a group presentation in ela and we have to choose a commercial to present on, we chose Float like a butterfly, sting like a bee. Can someone please explain how the ad used logos to persuade the customer to buy the product ( Gatorade )

Answer 1

Float like a butterfly = feel good about yourself

Sting like a bee = you will be very productive and hurt the egos of others

Answer 2

Logos, or the appeal to logic, means to appeal to the audiences' sense of reason or logic. To use logos, the author makes clear, logical connections between ideas, and includes the use of facts and statistics. Using historical and literal analogies to make a logical argument is another strategy.