Answer: The tagline of KitKat, have a break, have a KitKat urges the audience to snack on KitKat whenever they are free. it also focuses on the fact that you do not need any special occasion to eat KitKat.
Explanation: KitKat as a brand uses a variety of strategies to lure its customers. It has a distinct taste and 200 different flavors and types of KitKat. The tagline is also unique in its type and lures many customers.