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Is Hershey's resurgence based on a want or a need?

1 Answer

5 votes

Answer:

Hershey’s resurgence is based on want because even though consumer frugality happened, they still find a way in order that the consumers will continue to purchase their product. People buy chocolates because it is their want to be satisfied on what they are craving for. Through that, Hershey comes up in making their product affordable so that consumers will buy what they want.

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