Question

Which of the following statements about the three traditional major broadcast networks (NBC, CBS, ABC) is true?

A) Nobody watches them anymore.
B) They are all owned by Rupert Murdoch and News Corp.
C) They remain attractive business investments despite losing viewers to cable and other new technologies.
D) They own all of the stations that carry their programming.
E) None of the above options is correct.

Answer 1

The three major broadcast networks (NBC, CBS, ABC) are still considered valuable business investments, with significant viewership for their programming, especially their evening news shows, despite the competition from cable and other technologies.

The correct answer is C.

Step-by-step explanation:

The correct answer to the question about the three traditional major broadcast networks (NBC, CBS, ABC) is C) They remain attractive business investments despite losing viewers to cable and other new technologies. While it is true that these networks have seen audience dilution due to the rise of cable television, streaming services, and other technologies, they still capture a significant share of viewership and advertising dollars. The networks' evening news programs, for instance, enjoy an audience of 23 million per night, dwarfing the viewership of the largest cable news network programs.

Furthermore, the networks are part of larger media conglomerates. For example, The Walt Disney Company owns ABC, while NBC is owned by Comcast following a merger. These corporations view the networks as valuable components of their media portfolios. The networks also do not own all the stations that carry their programming; most local stations are affiliated with national networks but remain independently owned or are owned by different entities.