Question

Exploiting a mature industry through differentiation typically requires:

a) Offering products similar to competitors
b) Consistently lowering prices
c) Creating unique features or branding
d) Reducing product variety

Answer 1

Exploiting a mature industry through differentiation typically requires creating unique features or branding.

Step-by-step explanation:

In order to exploit a mature industry through differentiation, creating unique features or branding is typically required. This means offering products that stand out from competitors by incorporating distinctive features or establishing a strong brand identity. By doing so, a company can attract customers who are looking for something different and are willing to pay a premium for the unique value proposition.