Question

Companies can use ______ to track the actions of individual customers and create automatic responses that are triggered by customer actions.

A. white paper software
B. Hootsuite
C. marketing automation software
D. return on investment software
E. AIDA software

Answer 1

Marketing automation software allows companies to track customer actions and create automatic responses.

Step-by-step explanation:

Companies can use marketing automation software to track the actions of individual customers and create automatic responses that are triggered by customer actions. Marketing automation software helps businesses streamline and automate their marketing processes, including tracking customer behavior, personalizing communications, and delivering targeted messages based on customer actions.